All services

Service 01

Brand identity

Names, marks, voices and systems that hold up across every touchpoint, from a business card to a building.

Brand identity service, cinematic image, Mordant design studio template

Overview

Brand identity

A brand identity is a set of decisions you will live with every day. We help you make fewer of them, and better ones, so the system stays sharp for a decade rather than a season.

Deliverables

  • Brand strategy and positioning

  • Naming and verbal identity

  • Logo and visual identity system

  • Custom typography

  • Brand guidelines and toolkits

  • Launch assets

How it works

01 Discover

Interviews, audits and workshops to find the one idea only you could own.

02 Define

A short written platform that every design decision is measured against.

03 Design

Marks, type, colour and imagery, tested early on real objects and screens.

04 Deliver

Guidelines, templates and files your team can use from day one.

New business

Need this for your brand?

Send us a short brief. A partner will reply within two working days with next steps.

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