Journal

Craft

5 min read

Print is not finished

Screens changed what print is for. They did not make it disappear.

Words by Theo Marsh

Print is not finished, journal cover image, Mordant design studio template

The weight of a thing

A printed object asks for attention in a way a feed never can. You hold it, you turn it, you decide when it ends.

That is why our clients still ask for books, posters and catalogues, even when the budget is digital first. Print has become the premium layer, the thing you keep.

Designing for both

We now design every system to start on paper and travel to the screen, not the other way round. Type that survives a press survives a phone.

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